Systems Engineering · Flow · Regulated Industries

The architecture of flow in product development

30 years studying how organizations build complex products — and what blocks them. From Deming at Ford in the 1990s to AI-augmented development today. Systems thinking applied to the real world.

Systems Architecture

Designing the structures that enable flow — from technology blueprints to organizational design. Understanding what works, what blocks, and what to change first.

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Knowledge Sharing

Writing, models, and frameworks shared freely. What I've learned about flow, compliance, organization, and technology — so you can apply it to your context.

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Hands-On Building

I still build things. From enterprise transformations to an Aston Martin electronics retrofit. The best systems thinkers stay close to the work.

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Dave is an outstanding thought leader, with a great balance between creativity and delivery. He has a multi-disciplined understanding of Product Development and maintains his knowledge at the forefront of the industry. He is a true agent for change and can make a difference in any situation. Good enough is never good enough for Dave — he is relentless in the pursuit of excellence.

Paul A. Mascarenas OBE · Vice President, Engineering, Global Product Development, Ford Motor Company
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It has taken me five years to recognize that David typically runs ten years ahead of his peers in EV platform development. His early work in our field has allowed us to see the opportunities for predictive models, prognostic tools and cascading technologies. He is truly a systems guy, with a rare gift for demonstrating the practical importance of his work.

Jim Frierson · Executive Director, Advanced Transportation Technology Institute, Kruesi Center of Innovation

Working on something complex?

Whether it's a compliance challenge, an organizational transformation, or a technology blueprint — I'd welcome the conversation.

Let's Talk